Ownership & Funding

NB NOW is owned and operated by Smart Digital Corp, a media and technology company focused on storytelling across the Americas.

Within this network, NB NOW is the primary news platform, delivering bilingual coverage on power, policy, and the stories shaping the region. Noti Bomba, NB, and NBN operate as related digital media and production brands that collaborate with NB NOW.

Together, these platforms support journalism, video programming, and multimedia storytelling across digital, television, and streaming channels. While they share infrastructure and capabilities, NB NOW maintains its own editorial mission and standards.

Although NB NOW is part of the Smart Digital Corp family of brands, editorial decisions are made independently by the newsroom.

Advertisers, sponsors, and business partners do not control what we cover, how we frame stories, or the conclusions we reach. Coverage decisions are based on news value, public interest, and our responsibility to our audiences, not on commercial considerations.

Any potential conflicts between business interests and editorial priorities are resolved in favor of independent journalism, under the guidance of NB NOW’s editorial leadership.

NB NOW and its related brands may generate revenue through advertising, sponsorships, branded partnerships, digital media production, and multimedia services.

These revenue streams help fund our journalism, operations, and growth, but they do not determine which stories we pursue or how we cover them. Editorial staff do not receive commissions or incentives tied to specific advertisers, sponsors, or clients.

When coverage involves organizations that are also business partners, we strive to disclose those relationships where relevant so readers can understand the context.

We work to make it easy for audiences to distinguish between NB NOW’s independent journalism and any paid or promotional content.

Sponsored content, branded partnerships, and advertising placements are clearly labeled and visually differentiated from editorial stories. These pieces may be produced by separate teams and are subject to standards that prevent them from being confused with news coverage.

Advertisers do not review or approve our newsroom’s editorial work, and sponsored projects are not a condition for or against our coverage of any person, company, or institution.

For questions about ownership, funding, or partnerships, contact: info@nbnow.com.